Rockmount Ranch Wear Blue Solid Vintage Western Cowboy Poster women's serape single stitch

single stitch

Rockmount's classic Sawtooth pocket and Diamond snap design

Rugged double needled construction throughout

Hand creased pinch crown with rolled brim

Rockmount Ranch Wear Blue Solid Vintage Western Cowboy Poster women's serape single stitchGood stuff has a story. These colorful advertising posters from the early 1950s were commissioned by "Papa Jack" to promote the Rockmount brand at retailers around the country. While researching his "Western Shirt" book in 2002, Steve Weil (Rockmount 3rd generation), found one in a collection in Costa Mesa, California, and featured it in the book. It was not for sale, though Steve lusted for it madly! As luck would have it, during the 2005 renovation